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  • Direct to Consumer: What Does it Mean for Financial Services
    Direct to Consumer: What Does it Mean for Financial Services This article provides a contemporary perspective ... perspective of direct-to-consumer, defines what it is, and offers several considerations for D2C strategies ...

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    • Authors: Eric Sondergeld, Patrick T Leary
    • Date: May 2017
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; General Insurance (Property & Casualty)>Marketing and distribution - General Insurance; Life Insurance>Marketing and distribution - Life Insurance
  • Hagerty Does It Well
    their approach considers what their customers really care about. Their videos have nothing to do with insurance—they're ... Instead, asking the question “what do our customers care about deeply?” might be the key to them earning ...

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    • Date: Aug 2022
    • Competency: External Forces & Industry Knowledge; Professional Values; Strategic Insight and Integration
    • Publication Name: News Direct
    • Topics: General Insurance (Property & Casualty)>Marketing and distribution - General Insurance; Technology & Applications; Technology & Applications>Social media; Technology & Applications>Audio-visual
  • Hagerty Does It Well
    their approach considers what their customers really care about. Their videos have nothing to do with insurance—they're ... Instead, asking the question “what do our customers care about deeply?” might be the key to them earning ...

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    • Authors: Aneesha Deshpande
    • Date: Aug 2023
    • Competency: External Forces & Industry Knowledge; Professional Values; Strategic Insight and Integration
    • Publication Name: News Direct
    • Topics: General Insurance (Property & Casualty); General Insurance (Property & Casualty)>Marketing and distribution - General Insurance; Technology & Applications; Technology & Applications>Social media; Technology & Applications>Audio-visual